Phi Tau Named CEO Of SeriousFun Partner Camp North Star Reach

Lewis at North Star Reach.

The bond between SeriousFun and Phi Kappa Tau has once again grown a bit deeper. North Star Reach, one of the newest SeriousFun Camps, has announced Foundation Trustee, J.J. Lewis, Central Michigan ’04, as its new Chief Executive Officer. With over 20 years of nonprofit management experience, including involvement with North Star Reach as a donor and volunteer, Lewis will assume his role as CEO on Monday, April 22, 2024. Lewis, currently serving as the Chief Philanthropy Officer for United Way of the Lakeshore, brings extensive experience in fundraising and nonprofit management to his new role, and will utilize his talents to the benefit of an organization he has supported since his days as an undergraduate member of Phi Kappa Tau.  

Bringing a little hometown spirit to his new position, Lewis grew up just down the road from the camp in Howell, Michigan, and has been supporting it as a donor since its founding and volunteering for the past year. He also helped setup the Community Service Event in March 2016 while serving as the National Service Advisor, and helped get camp ready for the first campers later that summer. On his new role, Lewis expressed that he is “excited, honored, and humbled” by the opportunity, and continued to say, “This opportunity is just amazing, and fits in with my personal mission of supporting my community and supporting kids. I’m dedicated to this cause and will do everything I can to make the camp successful, because the kids deserve it.” 

As many of you may know, we’ve launched an all-new initiative to get a Phi Tau volunteers to every SeriousFun camp in the country, and all those within driving distance will have an opportunity to assist Lewis and the North Star Reach staff this coming Spring. Every Camp in the Country isn’t just about being a good partner to SeriousFun, it’s about giving Phi Tau men one of the most rewarding experiences imaginable. There’s nothing quite like volunteering at a SeriousFun camp. North Star Reach is inviting volunteers to participate in a Spring Work Weekend scheduled for May 3rd-5th, offering the opportunity to volunteer alongside Lewis and partake in a welcoming campfire. For more details and to register, please visit North Star Reach's website.