The Phi Kappa Tau Experience: Strategic Plan 2025
Phi Kappa Tau’s new Strategic Plan is more than a document - it’s a blueprint for elevating the experience of every member and chapter. Built on our founding ideals and shaped by the voices of brothers across the country, The Phi Kappa Tau Experience sets a bold course for the future of our fraternity.
This plan lays out a clear vision for how we thrive in today’s complex environment: stronger chapters, deeper alumni engagement, expanded learning, and a renewed sense of national brotherhood. It responds directly to member feedback, current challenges, and a shared desire to be more than "just another fraternity."
Together, we are charting a path forward grounded in excellence, connection, and purpose.
Phi Kappa Tau’s Strategy in Brief
Phi Kappa Tau will thrive as an organization by prioritizing the valuable impact we can create for each individual member. Our goal is to provide a thoughtfully crafted and engaging brotherhood experience over a lifetime.
By achieving distinction, building strong chapters, fostering learning, and expanding resources through growth, we can offer our members meaningful personal development and lasting connections.
We strive to stand out in the Greek community—honoring our unique, yet powerful roots as a “non-fraternity” fraternity.
Explore the Plan
Executive Summary: A quick overview of the plan’s vision, goals, and pillars
Full Strategic Plan Document: Dive into the full plan, including context, strategy, and execution guidance
Membership Survey Results: See one of the data points leveraged to help gather feedback and insights from the membership.
What’s in the Plan?
Strategy Overview
Grounded in our mission to champion lifelong brotherhood, learning, ethical leadership, and exemplary character, the Strategic Plan focuses on seven strategic pillars, divided into Core Functions and Core Experiences. Core Experiences outline the engagement and impacts the Fraternity makes on its members. Core Functions articulate how the Fraternity enables its mission.
Brotherhood & Culture:
Cultivate a strong sense of brotherhood and a supportive culture that empowers members to embody Phi Kappa Tau’s ritual and values.
Learning Excellence:
Provide robust and relevant learning opportunities that foster personal and professional development, train men to lead their chapters, and prepare brothers for lifelong success.
Growth & Operational Excellence:
Resource Phi Kappa Tau’s mission with sustainable growth, a strong financial foundation, and effective operations.
Chapter Experience:
Ensure all chapters are healthy and vibrant places to experience Phi Kappa Tau.
Alumni Experience:
Strengthen alumni engagement that deepens brotherhood, encourages volunteerism, and exemplifies a lifelong commitment to Phi Kappa Tau.
Undergraduate Experience:
Craft a meaningful individual membership journey that maximizes personal value and impact for every brother.
National Experience:
Forge connection to Phi Kappa Tau’s national brotherhood and heritage.
A clear roadmap helps dedicate the right resources at the right time. That means our strategic plan is set up for success from the beginning.
The Strategic Plan also includes:
Environmental Analysis: Detailed insights and supporting data on the fraternity’s current state and future opportunities.
Objectives & Strategies Drill-Down: In-depth explanations, 31 measurable goals, and actionable steps for each strategic pillar.
Implementation Approach: How we got here, the process for developing the strategic plan, and guidance on how we will achieve and measure our success.
With our unified brotherhood, values, and vision, we move forward - committed to making meaningful progress each day in honor of the brotherhood we cherish and the future we are shaping together. More details about the Strategic Plan and its initiatives will be shared over the coming months, so stay tuned!